On the occasion of its 20th anniversary, the brand perfume, Marionnaud, conducted led color temperature an extensive promotional campaign to mobile phones of its customers. Designed and managed by the agency Apocope, integrated cooponing, push (SMS, MMS, WAP Push) and Mobile Internet led color temperature (Gallery, i-mode) mobile marketing device.
Generate traffic in perfumeries and to publicize the new mobile led color temperature website the anniversary of Marionnaud marketing campaign aimed. led color temperature The operation was launched by sending a gift basket to a selection of 100,000 telephone numbers opt in qualified geographically from the customer base Marionnaud cardholders led color temperature loyalty. led color temperature
Marionnaud and SFR have teamed up to provide customers led color temperature with a SFR Vodafone Live, a unique interactive experience shoping. The principle is simple: the client goes to a Marionnaud shop of their choice and photograph with his mobile cosmetic "his dreams." With one click, simply send the photo via MMS to PromosLive SFR and a draw has designated led color temperature the happy winner who received the free gift!
7.2, 2008 in Quiz Contest, Mobile Marketing
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